Conversion tracking

Plug in your Meta, TikTok or Google pixel so your ads learn from your real sales.

As long as your ad account only learns from clicks, it optimises for the curious. Plug your pixel into your order page and it learns from buyers.

Plugging in a pixel#

DashboardSettingsyour storeAd tracking

In your store settings, paste the id of your Meta pixel, your TikTok pixel or your Google Analytics property. The id is enough, there is no script to install.

The pixel fields in the settings

What is sent#

  • The order page opening, when a visitor discovers the product.
  • The start of the order, when they submit the form.
  • The purchase, when the order is confirmed.

The platforms receive the product, the amount and the currency. Never your customers' name, phone, email or address. A short line at the foot of your order page says so.

Can't find your answer?

Write to us from your dashboard, under Support. A real person answers.

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